Digital Marketing Courses
Digital marketing encompasses a wide range of strategies to promote businesses using various online channels. As more companies move their operations online, demand is rising for professionals skilled in digital marketing techniques.
Luckily, there are many high-quality courses available to help you learn in-demand skills from top instructors. Here are some of the best options:
Google Digital Garage
Firstly, Google’s free Digital Garage covers the fundamentals of digital marketing through intuitive online lessons. Courses cover:
- Search engine optimization
- Social media marketing
- Online advertising
- Building websites
- Marketing analytics
Lectures are beginner friendly yet still relevant for professionals. You can move through material at your own pace and download resources. Digital badges are also awarded upon completion.
They offer personalized tracks to suit your needs as an individual, startup or small business. Overall, it’s a great free resource to gain an overview of digital marketing essentials.
HubSpot Inbound Marketing Certification
Secondly, HubSpot’s Inbound Marketing Certification consists of 8 courses covering tactics like:
- Content marketing
- Social media strategy
- Search engine optimization
- Marketing automation
- Analytics and reporting
Instructors are HubSpot experts and the curriculum follows their proven inbound methodology. Upon completion, you’ll earn an official certification that’s recognized by employers.
Courses include practical exercises and quizzes. And you get lifetime access to updated material as well as job assistance resources. This makes it a comprehensive option for gaining credentials in inbound and digital marketing.
Codecademy Pro: Digital Marketing Career Track
Then, Codecademy’s interactive digital marketing career track offers 60+ hours of tutorials and projects at your own pace. You’ll learn skills like:
- Email marketing
- Google Ads
- Analytics
- Content writing
- Social media strategy
Rather than just watching videos, you get hands-on practice writing code to implement digital marketing tactics. Step-by-step instructions make it suitable for beginners.
Once complete, you’ll gain a certificate, be matched to job openings, and get access to a alumni job board and resources. The mix of theory, coding practice and career guidance makes this an ideal option for jumpstarting a digital marketing career.
Udemy Digital Marketing Courses
Additionally, Udemy hosts thousands of on-demand digital marketing courses covering specific topics at budget-friendly prices. Instructors include experts and companies like:
- HubSpot
- Buffer
- Neil Patel
Courses range from introductions to advanced tactics like:
Social media marketing
- Search engine optimization
- Copywriting
- Email marketing
- Growth hacking
In conclusion, you can access courses anytime from any device and move through material at your own pace. Just be aware that certifications are limited and quality can vary. But the breadth of topics at affordable prices makes Udemy a great source of ongoing learning.