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What is Digital Transformation? Digital transformation is the process of using digital technologies to create new business processes. As well as culture and customer experiences. This fundamentally changes how you operate and provide value to your customers. On a deeper level, digital transformation also involves a cultural change. Requiring businesses to challenge the norm, experiment and become more comfortable with the possibility of failure marketing. Getting Started with Digital Transformation The keys to successful digital transformation are: Having digital-savvy leaders. Building capabilities for a future workforce. Empowering employees to work in innovative ways. Giving administrative tools a digital upgrade. Keeping communication open between team