Integrate Tiktok Into Your Inbound Marketing Strategy
Tiktok Don’t hesitate to use TikTok for your inbound marketing strategy. This platform has seen significant growth over the past years making it an excellent choice. This great partner will help drive traffic to your website and increase brand recognition. It is easy to combine your TikTok Inbound Marketing strategy and other channels with TikTok. Every year more than 90% of businesses invest in social media marketing, especially TikTok digital marketing. Tik Tok has been named as of the fastest-growing platforms of all time for the very right reasons. TikTok is a massive user base social media platform to promote a brand and gain more
How to Optimize Crawl Budget for SEO?
What Is a Crawl Budget? Crawl budget is a metric used to indicate the number of times a search engine crawls the web pages of a site within a given period of time. The purpose of the crawl is to rank web pages in search results based on the quality, performance, and consumption of data by users. This means that the more careful and updated the digital content of a web page is, the more likely it is to be crawled frequently. Why Is Crawl Budget Important in SEO? The positioning of a website within search engines and, consequently, organic traffic seem to be associated with the number
Tips to Creating Better Educational Content
What Is Educational Content? Educational Content is the term used to describe content that educates the audience, either by explaining concepts or by providing instructions to complete processes and solve common problems. Educational content should solve a problem or fill a knowledge gap that the reader has, preferably questions or issues that come up often. This is because digital educational content (content that stays relevant as time goes on) performs best and generally achieves better results. These results can translate not only into hits and views, but also into shares, your website’s positioning in SERPs, and in social media algorithms. Benefits of Educational Content Marketing: Increased
Search Intent In SEO: How to Get It Right?
What is search intent? Search intent (also known as user intent) is the primary goal a user has when searching a query in a search engine. Many times, users are searching for a specific type of answer or resource as they search. Take pizza for example. Searching for a pizza recipe has a different intent than searching for a takeout pizza, which is also different from searching for the history of pizza. Though they all revolve around the same overall topic (pizza), these users all have different intents. Why is search intent important for SEO? Google cares about search intent The short answer is: Satisfying
LinkedIn Account-Based Marketing (ABM)
Account-based marketing Account-based marketing (ABM) allows you to target and develop relationships with accounts that you’ve identified to be of high value to your business. Instead of marketing to the masses, this can save time and energy to make your marketing efforts more concentrated and more effective. But it requires a personalized approach to marketing to help increase engagement and conversions, along with careful list creation. ABM is perfect for digital businesses that sell high-ticket offers to other major companies. By customizing your marketing efforts to each potential customer, you can speak to them more effectively. When you implement account-based marketing using digital LinkedIn ads,