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eCommerce

What Is M-Commerce The term m-commerce is a popular term of mobile commerce and sometimes referred to as mcommerce. It indicates commercial transactions that are performed over a mobile device. M-commerce isn’t exactly a new technology or trend. Instead, it is an extension of e-commerce that has been around for more than a decade. Mobile commerce reflects the natural progression of technology as users are spending more of their time on mobile devices instead of computers. Types Of Mobile Commerce Generally, it is classified into these categories: 1. Mobile Shopping Mobile shopping is about enabling shopping experiences on mobile devices. Whether it’s shopping from one of

What is Coupon Marketing? Coupon marketing is about the use of coupon codes, vouchers and discounts to attract and retain customers. As well as taking advantage of customers' interest in saving money on purchases. Coupons can take various forms. They can be public codes (BLACKFRIDAY) that a specific target group can use. Or personalized, unique coupon codes (valentines19503) that assign to specific customers. Also they can  distribute it online or offline in many forms (code, barcode, QR). There use in both B2B and B2C marketing. Moreover, coupons can be personalized. Or have specific redemption rules that define desired redemption conditions. Coupons can

  A social media e-commerce strategy is a set of social media tactics you can use to market your e-commerce business. Depending on your business model and goals, your strategy may focus on: promoting an ecommerce destination, i.e. driving traffic to a website or branded app, selling products directly on social media, communicating with customers, both pre-purchase and post-purchase, collecting insights about your industry (your audience, competitors, benchmarks for success) … or combine some (or all!) of the above. Is social media e-commerce marketing the same thing as social selling or social commerce? Not exactly. Social media e-commerce marketing is the broadest term of the three and can include elements of

Business Analytics is the process by which businesses use statistical methods and technologies. In order to analyze historical data and to gain new insight and improve strategic decision-making.The research also shows that, over the next three years and beyond, 71 percent of global enterprise predict their investments in analytics will accelerate. In light of this trend, gaining an in-depth understanding of business analytics can be a way to advance your career. And make better decisions in the workplace.