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Product Management comprises of many Do's and Don'ts that can help make it or break in the the market place. The way a product is featured and advertised to the public can directly affect demand. Proper product management entails several Do's - guidelines to abide by and remember for any business owner. Be straightforward and always state things as they are; it is best to deliver direct messages to your customers rather than beating around the bush. A good example of being transparent is such as stating "buy 2 and get the 3rd free." Clear purchase expectations leave the consumer mind

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